It’s Superbowl weekend!!
Not that I’m American or will be able to stay up into the wee hours to watch here in the UK because I’m working tomorrow.
No, I like the Superbowl for other reasons.
Movie trailers and promotions and some amazing adverts that will be all over Youtube when I get home from work tomorrow night.
The Superbowl is such big business in the States and so many people watch it globally that everyone wants a piece of the Superbowl and will pay BIG bucks to get their products shown.
Something of a tradition over the last few years are the Snickers adverts with the ‘Your Not You When You’re Hungry campaign’
This year seems to be no exception.
They have announced and have been promoting their commercial now for a couple of weeks.
It is apparantly going to star Adam Driver and Betty White.
They have been streaming a 36 hour live stream on Youtube on the run up to the game and both Betty and Adam have had some tongue in cheek promotions.
How Adam keeps a straight face through this I’ll never know!!
I couldn’t help noticing the ‘Dark’ and the ‘Light’ references with the tumbleweeds.
Could Snickers be using his Star Wars alter ego?
We’ll just have to wait and see.
Whatever, it’s going to be fun and I’ll pretty much watch anything that Adam is in so it’s all good.
Categories: General diary entries
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